Weekends are a great time to do franchise research. It used to be that you had to go to your local library, and pour through several different books, magazines, and other assorted publications to get the information you needed. Not anymore. (Libraries are still pretty cool places.)
Online research is here, now. I’m guessing that 95% of the people that are seriously looking at becoming franchise owners have PC’s at their homes, and use them for researching everything. It’s certainly become the norm.
Of course doing the right kind of research….
If you’ve been looking into franchise ownership for awhile, or even if you’re just starting out, I recently did a webinar for the University of Northern Iowa, that’s chock full of great franchise research tips, and techniques. And, UNI has made it available for you!
You’ll learn how to;
- Determine how far to go in your research
- Great questions to ask the current crop of franchisees
- Why you need to have a camera
- How to find out how much money you’re really going to make
And much, much more.
The webinar lasts about an hour, and it will be time well spent.
I reveal even more research tips and tricks in my upcoming Franchise Book.